Having a video about your business is important because it can provide potential customers with an engaging and informative way to learn about your products or services. Video is a highly effective marketing tool because it can capture people’s attention and convey information in a more memorable and entertaining way than text or images alone.

Posting a video on YouTube and Google Video can also help increase a business’s visibility by making it easier for people to find and learn about the business. YouTube is the second largest search engine in the world after Google, and Google Video is integrated into Google’s search results, so having a presence on these platforms can help improve a business’s search engine optimisation (SEO) and increase its chances of appearing in relevant search results.

Furthermore, videos on YouTube and Google Video can be easily shared on social media platforms, embedded on websites, and linked to from other online sources. This can help increase a business’s exposure to potential customers and drive traffic to its website or physical location.

In addition, videos can also help establish a business’s brand identity and build trust with customers. By showing the people and processes behind the business, as well as customer testimonials and reviews, videos can help create a more personal and authentic connection with potential customers.

Overall, having a video about your business and posting it on YouTube and Google Video can be a highly effective way to increase visibility, build brand identity, and attract new customers.